After the recipient removes the contents, the contact information is revealed underneath. I created a riser for the pieces to be set within, so they were snug and not loose rolling around. I wrapped the riser in patterned cardstock, adding die cuts to hold the business cards.
Taka Group Self Promotion
This piece was a self-promo for the agency I was working for. It was a means to display a selection of our portfolio in a unique and engaging way. I came up with the concept and implemented it from start to finish. The concept was "lunch", a metal lunchbox branded with our logo, and on the inside we had a "sandwich", or the meat, of our portfolio, a "snack" of our services and an actual dessert of branded M&M's. The sandwich part of the presentation was wrapped in plastic wrap like an actual sandwich. This piece was sent out to prospective clients and also became a conversation piece. AMA Spectrum Award Winner.
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